Creating a sticky page ;-)
May 14th, 2009 by News
The thing with social media is that most of us are only just beginning to explore how they can work for our sector. We’re all on Flikring and Twittering but do any of us completely understand why? Having the kind of inherrent understanding about how to deploy these media the kind of authentic and convincing way that allows communities to spring up around us is something most of us can still only aspire to. Worse still, short of bringing our 15 year old siblings into the office for a tutorial there’s not much help around to really explain community creation through social media to dummies, which is why this article from Alison Driscoll on Mashable.com appreared just in the nick of time.
According to Alison an effective Facebook page not only attracts fans, but is sticky so that fans keep coming back and may even share the content on the page. To do that, you need a well thought out profile that has some great applications supported by good, relevant content. Click here for the full article and eight tips for creating a sticky page (which up until now was something we thought was worth avoiding).
