Whilst the possibility of possessing your own Damien Hirst or Tracy Emin piece would have once been out of the question, a new online retail project IARTISTLONDON offers a new way of creating your very own contemporary work of art. The concept allows anyone to make art in the style of some of today’s most celebrated artists, without artistic training or ability. These affordable art kits enable anybody to create their own masterpiece with the range including such iconic works as Damien Hirst’s ‘Love of God’, Marc Quinn’s ‘Self’ and Tracy Emin’s ‘Everyone I have Ever Slept With’. Each IARTISTLONDON kit comes with all the necessary pieces, tools and Instructions to produce a personalised copy of the original masterpiece. The site insists that anyone can do it and the finished result is an immensely satisfying and unique work of art which has that priceless added value of being made by you. This innovative new branch of art retail highlights the growing trend of contemporary art having a dominant place in the commercial sector whilst also putting the cost of high art into question, drawing attention to the exorbitant cost of the works that can be recreated for a small sum.
www.iartistlondon.com






