Visions in an Absolut World
June 5th, 2009 by News
Here’s one for the diary…Marked as the ‘social media highlight of 2009’, on June 18th ABSOLUT® VODKA, the world’s most iconic spirits brand, brings us ‘Visions in an Absolut World’. The event showcases an exclusive selection of work by eleven of today’s most relevant international style bloggers, collaborating for the very first time. They present 121 art pieces in a temporary art gallery in Munich.
The ‘In an ABSOLUT World’ advertising campaign was launched last year and provides a rich framework for the ABSOLUT® brand. “Our consumers are intelligent, and we hope they have a gut reaction that sparks conversations and challenges them to think about their vision of an “ABSOLUT World,” says Tim Murphy, Senior Brand Director, The Absolut Spirits Company, Inc.
The preview takes place on June 18th with the exhibition running until 25th June.
